EMPOWERING Women. BUILDING brands.
Explore our full range of branding and business services designed to nurture your business from the inside out.
THE STRATEGY
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Whether you are scaling up or starting out, defining and documenting your brand strategy is crucial to gaining the clarity and confidence you need to build a strong, differentiated brand. This foundational package will be the guiding light for all your future business decisions.
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A 50 page, research backed document that encompasses;
Brand Discovery covering; your Brand Purpose, Core Values, Brand Mission and Brand Vision.
Target Audience Profiles based on consumer research into your current audience.
Competitor Analysis, insight into three of your top market competitors to determine brand differentiation.
Value Proposition covering; your Key Differences and Key Strengths in relation to three competitors.
Brand Messaging to include; your Brand Promise, Brand Positioning, Value Description and Brand Statement.
Brand Tone and Voice to discover; your unique Brand Tone of Voice, sample Tone of Voice in practice, House Writing Style, Brand Dictionary and Brand Quotes.
Sustainability section to include; How Sustainability Can Benefit Your Brand, Key Sustainability Considerations and Best Practices.
Brand Archetypes.
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THE BASICS
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*ONLY AVAILABLE TO CLIENTS WHO HAVE PURCHASED THE STRATEGY BY STUDIO GARDNER.
Designed for those seeking a cost-effective alternative to our full-service solutions, this add-on package provides the essential elements to enhance your brand identity and confidence.
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With The Basics you will receive;
Creative Direction Mood Boards to determine visual direction.
A Primary Logo.
Colour Palette.
Typography System.
20 Curated Free Stock Images.
Brand Boards with all of your brand elements and how to use them.
X1 Round of Refinements.
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£600
Contact us to find out more and book your service with us.
THE SIGNATURE
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This comprehensive brand identity package is the pinnacle of our offerings, tailor-made for those ready to supercharge their branding efforts and propel their business to new heights. By merging both The Strategy and The Essentials packages, along with additional brand assets, this package offers the ultimate foundation to build your brand's success.
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With The Signature you will receive;
A comprehensive Brand Discovery Questionnaire upon booking, that gives us detailed insight into you and your business, followed by a 1:1 call with our designer upon completion to kick-off your project.
A full Brand Strategy as outlined in The Strategy and a 1:1 Brand Strategy Presentation call.
(For detailed deliverables please see The Strategy).A Creative Direction Presentation which encompasses Mood Boards, Visual Direction, Image Direction and Colour Palette Psychology.
X5 Logo Variations. Primary Logo, Submark Logo & x3 Secondary Logos.
Colour Palette.
Typography System.
Curated Stock Imagery Suite.
Brand Style Guide to detail usage.
X3 Brand Launch Graphics.
X2 Rounds of Refinements.
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THE WEBSITE
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Whether you want to establish a new online presence or refresh an existing website, this package is designed for those seeking a beautifully designed digital home that effectively communicates your brand's unique identity, values, and offerings.
*ONLY AVAILABLE TO BRANDS DESIGNED BY STUDIO GARDNER
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With The Website you will receive;
A Website Discovery Questionnaire upon booking, that gives us detailed insight into your website needs, followed by a 1:1 call with our designer upon completion to kick-off your project.
Competitor Research.
Website Direction Presentation.
A 4 page, custom SquareSpace Website Design to include; Home Page, About Page, Services Page and Enquiries/Contact Page.
Basic Website Development.
Up to 500 words of brand optimised copy per-page written by our Studio Gardner copywriter.
Basic SEO set-up.
Tutorial for maintenance upon handover.
1 week post-launch tech support.
X2 Rounds of Refinements.
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THE INTENSIVE
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Designed to get your small business up and running with the basics, The Intensive is our fast track to branding where we clear our entire Studio schedule to dedicate two full weeks to just you and your project. With a more condensed offering, The Intensive is ideal for businesses eager to launch into the world, but with their best foot forward.
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With The Intensive you will receive;
A comprehensive Brand Discovery Questionnaire upon booking, that gives us detailed insight into you and your brand needs, followed by a 1:1 call with our designer upon completion to kick-off your project.
A condensed Brand Strategy.
Creative Direction Mood Boards.
X2 Logo Variations. Primary Logo & Submark Logo.
Colour Palette.
Typography System.
Curated Stock Imagery Suite.
Brand Boards with all of your brand elements and how to use them.
A 2 page, custom SquareSpace Website to include a Home Page and your choice of either; an About Page, Services Page, Enquiries/Contact Page or Blog.
Up to 500 words of brand optimised copy per-page written by our Studio Gardner copywriter.
X2 Launch Graphics
Tutorial for maintenance upon handover.
1 week post-launch tech support.
X2 Rounds of Refinements.
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£4800
Instalment plans are available.
Additional Website pages are available in this package at an additional cost.
Contact us to find out more and book your service with us.
THE INSTAGRAM BRAND
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Are you aiming to rebrand, expand your audience reach, or refine your current feed? This package enables you to post with confidence and purpose, fostering a seamless brand experience for your community from the instant they hit 'follow'. A client favourite to add onto any of our brand packages ensuring that all of your audience touch-points are brand compliant and consistent.
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With The Instagram Brand you will receive;
A Discovery Questionnaire upon booking, that gives us detailed insight into you and your Instagram needs, followed by a 1:1 call with our designer upon completion to kick-off your project.
Social Media Typographic Treatment.
Social Media Colour Palette.
A curated Stock Imagery Suite.
X25 Instagram Post Templates.
X10 Instagram Story Templates.
Social Media Style Guide.
X4 Instagram Captions to get you started at up to 300 words each.
Instagram Bio Copy.
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£1550 for design work only.
£1900 for design work and copywriting. Make your Instagram shine with expertly written content. We provide tailored Tone of Voice guidance, a compelling IG bio, and 3 engaging captions to boost your brand’s presence. We will also include 3 x reworked examples, showing how current captions can be repositioned to better align with your Tone of Voice.Contact us to find out more and book your service with us
THE CAMPAIGN
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Are you launching a retreat, event or workshop? Are you starting up a podcast? Do you have a product launching or a collaboration you want to rave about? The Campaign provides you with all of the marketing assets you need to shout about your latest launch and get it in front of the eyes of your audience. With both physical and digital brand collateral included, as well as professionally written sales copy available, The Campaign is ideal for ‘your next big thing’.
*ONLY AVAILABLE TO BRANDS DESIGNED BY STUDIO GARDNER
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With The Campaign you will receive;
A comprehensive Discovery Questionnaire upon booking, that gives us detailed insight into you and your campaign needs, followed by a 1:1 call with our designer upon completion to kick-off your project.
Leaflet or Flyer Design.
Email Campaign Design.
Sales Web Page Design.
Social Media Campaign Design of up to 5 Feed Posts and Instagram Story Templates.
Brand optimised copy to support your selling that can be used and re-worked across all of the design deliverables, written by our Studio Gardner copywriter.
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£1,500 for design work only.
£2,000 for design work and copywriting to support all project deliverables.Contact us to find out more and book your service with us
THE LINKEDIN LAUNCH
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BASIC
Are you new to LinkedIn and unsure where to begin? This package offers a straightforward strategy, practical profile tips, and engaging content to help you build professional credibility and connect with your community.
COMPREHENSIVE
Ready to elevate your existing LinkedIn presence? This package delivers an in-depth strategy, profile enhancement, and two professionally researched articles to establish your thought leadership and significantly enhance your professional visibility.
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BASIC
Designed to enhance your LinkedIn presence with a focused approach.
Campaign Strategy: A streamlined plan detailing specific objectives, target audience profiles, key messages, and a posting schedule for consistent visibility.
Profile Enhancement: An assessment of your LinkedIn profile, identifying key areas for improvement. You’ll receive targeted suggestions to boost visibility and engagement.
Copywriting to include;
Article: A 600-1000 word professionally researched piece that provides valuable insights and showcases your expertise.
Post Captions: Four focused captions (up to 150 words each) designed to drive engagement and highlight key points from your article, encouraging interaction within your community.
COMPREHENSIVE
Designed to maximise your LinkedIn impact through a thorough, strategic approach.
Campaign Strategy: A detailed plan tailored to meet your professional goals, covering clear objectives, target audience profiles, key messages, and a posting schedule for ongoing visibility and engagement.
Profile Enhancement: A comprehensive review and rewrite of your LinkedIn profile, identifying key opportunities for enhancement. You’ll receive professional copy for all essential sections, ready to upload straight to LinkedIn.
Copywriting to include;
Articles: Two well-researched articles (800-1200 words each) designed to position you as a thought leader in your industry, delivering valuable insights to engage your audience.
Post Captions: Eight engaging captions (up to 150 words each) highlighting key points from your articles, written to drive interaction and keep your community engaged.
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THE WEBSITE COPY
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BASIC
Looking for a cost-effective way to strengthen your online presence? Our Basic Website Copy Package offers engaging copy for two key pages, along with essential SEO strategies and tailored content. Perfect for those seeking impactful, budget-friendly website solutions.
COMPREHENSIVE
Ready to transform your online presence? Our Comprehensive Website Copy Package delivers engaging, SEO-optimised copy for four key webpages. This package is designed to create a powerful, cohesive website that captivates visitors and enhances your brand identity.
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BASIC
This package focuses on delivering essential website copy with clarity and purpose:
Brand Voice Consultation: A focused session to define your unique brand tone and style.
Webpage Copywriting: Two webpages, each comprising 500 words. 1x Home Page featuring engaging and persuasive copy that clearly conveys your value proposition, and 1x additional page i.e. About or Services Page that offers tailored content designed to meet your audience’s needs. To further enhance search engine visibility, we incorporate primary keywords for SEO basics, ensuring your site is optimised for better reach..
COMPREHENSIVE
This package offers a complete approach to developing your website copy:
Brand Voice Consultation: An in-depth session to establish a distinctive brand voice that resonates with your audience.
Tone of Voice Guidelines Document: A thorough guide ensuring consistent brand messaging across all platforms.
Webpage Copywriting: Up to four webpages, each comprising 500 words. 1x Home Page featuring engaging and persuasive copy that engages your audience and clearly conveys your value proposition, 1x About Page that builds trust and connects with your audience, and 1x Services Page that offers clear, benefit-focused descriptions designed to drive conversions and showcase your offerings. You also have the option for one additional page of your choice. To enhance search engine rankings and increase organic traffic, we incorporate strategic keyword integration throughout the content.
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THE ILLUSTRATIONS
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Create brand individuality and experience ultimate customisation by adding The Illustrations onto any of our branding packages. From logo marks, surface pattern designs, iconography, personalised artwork, loop animation and more. Adding uniquely personalised, illustrated artwork to your brand will further your brand recognition and communicate with your audience beyond words.
*ONLY AVAILABLE TO BRANDS DESIGNED BY STUDIO GARDNER
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With The Illustrations you can choose to add any from the following menu to your Brand Package;
Illustrated Logo Artwork to work into your Logo Suite.
Illustrated custom typography to work into your Logo Suite.
Illustrated Iconography.
Illustrated pattern and surface design.
A Collection of 5, 10, 15 or 20 customs brand illustrated elements.
Custom illustrated mini-loop animations.
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Artwork starting from as little as £200 and ranging to £2,000+.
Illustrated Logo Artwork to work into your Logo Suite. Starting from £700
Illustrated custom typography to work into your Logo Suite.
Starting from £800Illustrated Iconography.
£200 per icon.Illustrated pattern and surface design.
Starting from £900.A Collection of 5, 10, 15 or 20 customs brand illustrated elements.
Starting at £1,500.Custom illustrated mini-loop animations.
Starting at £2,000.
Contact us to find out more and book your service with us
THE ELEVATED EXTRAS
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We’re big on brand experience. We believe that your brand identity extends beyond the confines of a logo and we want to help you to create an unforgettable client journey as they travel with you throughout your services, newsletters, retreats, events and more. The Elevated Extras allows us to do just that, with an à la carte menu of both physical and digital add-on collateral that will make each of your brand touch points seamless and robust.
*ONLY AVAILABLE TO BRANDS DESIGNED BY STUDIO GARDNER
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With The Elevated Extras you can choose to add any from the following menu to your Brand Package, or as services to come back to us for at any time post launching your brand;
Leaflet or Flyers.
Itineraries or Menus.
Newsletter & Email Design.
Email Signatures.
Powerpoint Presentations.
Service PDFs.
Individual add-on Web Pages.
Podcast Cover Design.
E-Book Design.
Printed Booklets.
Business Cards.
Packaging Design.
Tote Bags.
Swing Tags & Labels.
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With services starting from as little as £75 and ranging to £1,600, The Elevated Extras are only accessible to clients who had their brand work designed by Studio Gardner. Please reach out to us to receive a custom quote unique to your project needs.
Contact us to find out more and book your service with us
THE MENTORSHIP
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You have infinite possibilities, and it’s never too late to create the life you want. There is an abundance of opportunities waiting to be explored.
Drawing upon proven neuroscience principles from Caroline’s MSc in Psychology combined with bespoke mindset, mentoring and/or coaching techniques to connect the dots to bring everything into contented alignment.Creating a calm and supportive space to enable our clients to realise their resolute potential is at the heart of everything we do.
Together, we create and honour the life you’ve been dreaming about.
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This service is fully client-led, so each session’s deliverables will be uniquely tailored to where you’re at in your own business journey. The sessions are conducted via zoom and scheduled at a time convenient for you, and taken at your own pace.
Our weekly group mentoring sessions are still fully client-led, but with the added value of sharing your experience and widening your support system with like-minded individuals who are travelling the same journey of growth, change and transformation.
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£150 for 60mins 1:1 Mentoring.
£400 for x3 Sessions of 1:1 Mentoring.
Group Networking and Mentoring Sessions coming in Spring 2025.
Contact us to find out more about Mentoring.
FREQUENTLY ASKED QUESTIONS
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When you send through an enquiry form we’ll be able to give you an estimated start date. We advise to book in a month or two in advance of your preferred start date to give you time to complete our questionnaire and gather together any content required for the scope of your project.
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Yes. We understand that your brand is an investment and we want to make our services as accessible to as many female founders as possible. Because of this, we break our pricing down into four partial payments, an initial, non-refundable deposit of 25% to book you into our calendars, and a consequent payment plan of three monthly instalments over the scope of your project.
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Yes, upon final payment you will be transferred all of your project deliverables and the ownership and rights of the artwork will belong to you and your brand.
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Building brands is a two-way process. Initially we’ll need you to fill out an in-depth questionnaire so we can discover your needs, aspirations and goals for your business. After this is completed and we’ve arranged a start-date together, we’ll also need you to provide any brand imagery and content you’d like to use within your project prior to that date.
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Yes. There are additional fees for purchasing a domain, hosting your website and purchasing font licences. These are not included in the costs of our project work.
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We approach our design work very strategically and work with our clients to create a complete brand experience from the visual identity to the way the brand is communicated throughout every single touch point. Because of this, we do not accept web design projects from clients who have not previously been through our branding and design process.
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We’re proud to have worked with and supported female-founded businesses from across the globe.
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We understand the branding your business is a big investment, so we’ve broken down our services to make them attainable for every female-founder, no matter where she is in her business journey.
If you’re not quite ready to make a design investment yet, but would like some clarity around who your target audiences are and what it is that makes you unique in your market, as well as gaining some invaluable messaging and communication tools to begin your brand messaging, then we recommend that you start your journey with The Strategy.
If you are keen to get going with the design process then The Signature would be ideal as this process also includes the same comprehensive brand strategy offering as The Strategy.
If you’d like to discuss the process or your project scope in more detail then please do request a free discovery call below where we’d be happy to discuss your individual business needs in more detail. -
Absolutely, if your business goals require it. Clients often add The Instagram Brand or The Illustrations alongside services like The Essentials, The Signature, The Website or The Intensive, as they really enhance brand personalisation and help to ensure that all of your brand touch-points are seamless and consistent in all of your messaging and selling.
CONTACT US
If you’d like to work with us and discover more about how our services can nurture you and your business, please reach out at hello@studiogardner.uk and we’ll aim to get back to you within 48 hours. We look forward to hearing from you soon.